WordPress.com is a custom management system that allows users to update and publish content on their website without getting their hands dirty in code. It gets more unique visitors per month that Amazon (source: https://managewp.com)! And there’s a reason it’s so popular.
Since WordPress pretty much dominates the CMS platforms available out there, it is constantly updating. So you always know your site and functionality is going to be up to date.
TONS of other people (some very smart ones) use WordPress which creates a wealth of knowledge on the internet regarding just about anything you want to do/change/add/take away from your site. (Bless the brains of all those web developers out there).
Lastly… PLUGINS! Ahhh… my favorite, plugins. WordPress has a plugin for just about anything. Increase SEO, create a custom contact form, show your Social Media feeds, implement schedules, maps and more!
There’s little to no customization with a lot of these drop and drag sites. I might get some slack for this, but hey, it’s just my opinion that they aren’t very pretty. I haven’t seen one that someone I know (who isn’t a developer) has designed, actually look good.
I’ve seen people waste hours, days, even weeks trying to design a site through drag and drop platforms like Wix. In fact, a few of my recent clients tried to design their site through these platforms and came to me needing help.
This isn’t to say that designing your WordPress website is easy, I would be out of a job if it was, hehe. BUT, you have the ability to choose from over hundreds of themes/templates and at any point you need something added to your site like a store, pop-ups, a blog, customer login etc, you can add it (or get help adding it).
Although I encourage people to hire a professional to help design their WordPress website, once it’s looking all clean and sassy, it’s easy to update content yourself.
There might be a bit of learning involved and that’s basically why I write a blog on Wild Free Designs, but it’s just like riding a bike. At first it seems a bit daunting, so you practice with your training wheels. It doesn’t take long to get used to using your WordPress dashboard, it’s almost like using Microsoft Word. And once you start getting the hang of it, you’ll have your training wheels off and be flying through updating your website!
When I ran a network of 30 blogs, I would hire people to manage content for me with no prior WordPress experience. They were a pro at updating it within a few days.
It’s SEO made easy! We all want our website to come up higher in Google Search, but the average person doesn’t really understand how that happens. WordPress has the ability to automatically generate search-friendly URLs and has tons of plugin options to increase SEO. Learn a few basic tools and you will have your website rocking SEO in no time! You can also view your Google Analytics right in your dashboard, which I LOVE.
I would be lying if I said I didn’t have days that I wanted to smash my computer. I get how overwhelming it can all be, because I’ve been there. Over 6 years ago I started my first WordPress website and I’ve never strayed since. It is a favorite for developers, designers, SEO experts like myself AND amazing people like yourself trying to grow their online business. There is no doubt in my mind that WordPress will continue to be the #1 CMS (Custom Management System) website builder on the web.